State Presidents Annual Presentation


This report was presented at the State Conference held in Swan Hill in May, 2012

I have much pleasure in presenting the 84th Annual Report of the Country Women’s Association of Victoria for the year ending 31st December 2011 and my first as your State President.


With the theme ‘Vision, Leadership, Growth’ for the second year, it seemed to reflect the need at the time, for injecting new life and purpose into the Association and continuing to grow the membership, for which there was no alternative but to achieve, for the very
existence of the Association into the future.


Without a doubt the stand out highlight for the year has been the Victoria Day Council Award for Community and Public Service by an Organisation.
WINNER! – The Country Women’s Association of Victoria Inc.


Such excitement and pride that we had been publicly recognised by others, for our eighty three years of service to the wider community. The Award was presented by the Deputy Lord Mayor of Melbourne, Cr. Brian Hanrahan and being able to bathe in the reflected light of that shining upon the Victorian of the Year, Rev. Father Bob Maguire was a morning to remember and a news service at night to watch. An outstanding media campaign was released in sync with the announcement and the follow-up publicity was a great boost to the Association and seems to have continued throughout the year.


The Association also accepted the Galderma Industry Employer Association Award for promoting healthy skin, amongst its employees and members from the Skin & Cancer Foundation (which was the recipient of our 2010 Thanksgiving Fund).


The year once again began with devastating floods in many areas of Victoria. Lynette Harris 2010-11 Chairman, Community Support Committee and many volunteers, packed hundreds of pamper bags and they were despatched around the State. Following generous donations we were able to make payments to Kindergartens and Schools, and many individuals in various areas. The plight of many Victorians has still not been resolved due to insurance companies failing to ‘pay out’. The generosity and compassion shown by ‘Sister Branches’ in unaffected areas, was absolutely heartwarming, as was the acknowledgement of help from the Association by those receiving it.


The disbursement of goods from Lansell Road on a regular basis to places where they are joyfully received is of great satisfaction to the 2011-12 Chairman, Machelle Crichton. She and her team of packers work methodically and are continually finding new areas of need in the community where members’ handiwork and contribution is very much appreciated. In future, the work of the Committee will be more targeted to specific areas of need rather than an ‘ad hoc’ approach. There has been excellent response from the Department of Justice – where packs containing personal items for exiting prisoners and the YWCA with packs for marginalised women were received with such grateful thanks, not that the packs contain anything out of the ordinary, but the fact that someone cares enough to do it.


The country of study has been Morocco and Branches and Groups embraced the study with gusto – especially the food which is very popular in the wider community as is travel to that country. It is has been a time of learning and enjoyment for everyone.


The Agriculture and Environment Committee, more affectionately known as Ag & E, have worked together under the Convenor Coral Moran for three years. Their passionate views for certain topics has not always led to an easy time but I commend their efforts in bringing those subjects not only to our attention but to that of the Government of the day and other relevant bodies. Thank you, Coral for attending functions or fulfilling submissions on behalf of the Association on Agriculture & Environmental issues.


The Catering Committee under the leadership of Helen Slattery for three years, once again went to the Royal Melbourne Show to provide delicious home-made food for the hungry hordes at Victoria’s largest community event. At the State Cabinet Luncheon the Association was presented with a Certificate of Recognition from the Royal Agricultural Society for catering for 70 years. (Thank you Mr Spargo) However, both organisations looked back in the archives and found that our partnership has been ongoing for 75 years but that we have catered continuously for 70 years.


The hard work, the fun, the bone-weary tiredness and the sense of achievement of being part of such a huge volunteer effort for a sustained length of time is absolutely exhilarating and I thank those members who look forward to their time at the Show whether it is for one day, and they love it so much they come back again, or those who work full time, I thank you all.
Long overdue new chairs and tables for the cafeteria, a commercial mixer, vegetable processor, meat slicer and large stick food processor were purchased and all added to the better look and efficiency of the operation.


The fickle weather played a part in our overall profit being down, but the Show is still a major source of income for the Association. Discussions will take place in the next weeks between Administration & Finance and Catering to ensure that the Association is driving forward on a sound commercial basis in planning for the 2012 Royal Melbourne Show.


The Club Committee continues to cater for State Council and many and varied functions throughout the year including Devonshire teas at the State Fair, Christmas Cooking Fair and Group Presidents’ training days. Thank you to Yvonne Virtue, who filled the gap most competently following the resignation of Wendy Earwicker. Thank you also to the team of dedicated helpers.


Whilst we are in the Dining Room, a very upmarket addition has been made, that of a coffee machine which will make any variation you so desire. It has proved to be extremely popular with guests and members alike and was strategically installed prior to a large whole of house booking last October (a German Choir came to stay) when it was used extensively and enjoyed by all. (Have heard a whisper that, on the Choir’s recommendation, a German orchestra is coming to stay this year)


The Creative Arts Committee under the efficient Chairmanship of Doreen Napier launched into the ‘crafty-science’ project in conjunction with the CSIRO which had been negotiated by the previous Chairman. Called ‘Ravelling the World’ the exhibition was initially staged at the Fracture Gallery at Federation Square where we received wonderful publicity in the Age Newspaper and on 774 ABC radio. It is on tour around the State as I speak until December 2012. I had the pleasure of opening the Exhibition at the Yarra Ranges Gallery in Lilydale at the end of March and it looked absolutely stunning on a black background with strategic lighting. The Curator of the Gallery, from New York, told me he was very impressed with the standard of the work. The Committee showed such ‘vision’ and encompassed the Product for the Year – Forests in their design and is an amazing example of members’ flair, imagination and workmanship.


The annual State Art and Craft Exhibition was held in Tallangatta in the beautiful north-east of the State. A venture that was extremely well supported by the local Groups and the town traders were also appreciative of our time in their area with several businesses having their best days for years. The exhibits displayed were of the highest standard and the many visitors were delighted with what they saw. Well done to Doreen and her hardworking Committee who are away from home for a full week to volunteer their creative and artistic talents to put the display together for the rest of us, and the public to enjoy!


The Membership Committee, under the vibrant leadership of Dorothy Coombe until May 2011 and Marie Vassallo from June 2011 travelled thousands of kms and ran scores of promotional activities at a plethora of ‘Ventions’ and ‘Worlds’ and ‘Shows’ and ‘Markets’ and even ran a Junior Camp here at Swan Hill. The membership increased at an ever pleasing rate from 9.3 to 10.2 new members per week at one stage. There are new vibrant Branches all over the State. There is such eagerness and enthusiasm out there to join in the work of the Association. But the small Membership committee cannot do it alone. They need your help, it is in the Groups’ interests to have these Branches being nurtured, so that they survive and flourish in your area. The Committee is to be congratulated on its achievements thus far.


The Magazine Editor, Jean Black, her Assistant Editor Gwen Gilbert and the small team of proof-readers consistently produce a magazine full of colour and content that the majority of members love and couldn’t live without. Since the move to colour production was made, members’ satisfaction level has also increased. Jean’s editorials are also a source of enjoyment for all those who read them. The magazine can only print the content that is submitted, so if you want a great magazine, send in great content and great photos!


That also goes for the website, which is under re-construction at the moment and more about that during the Conference proper. It will only be as interesting and vibrant as members and Committees make it. Thanks to Dorothy Coombe and Lorraine Zimmerman for keeping the site as up to date as possible. Many branches now have their own blog sites and some are on Facebook. These surely are the look of the future and a very recent example of just last week, a new Branch with more than 20 members has been formed at Doreen (Diamond Valley Group) through contact on Facebook.


The Performing Arts Committee successfully put enjoyable programmes together for Song in Costume and the Public Speaking Final held at State Conference in Ballarat, and Choral and Drama held over two days at Yarrawonga. The Chairman, Joan Strawbridge and her committee have worked diligently trying to encourage new talent by including sections for Novices and bringing rules into line with up to date practices, allowing more free choice in the case of Public Speaking and employing a variety of new Adjudicators.
Life as we know it cannot be lived without music and the State Choir with Margaret Jarvis as leader and Phyllis Quick as accompanist are prevailing against the odds of geographic impossibility of trying to get members together to practice. They overcame this to some extent by practising in three locations, Ballarat, Bendigo and Lansell Road, and are to be congratulated for their commitment They are always in need of new enthusiastic members to swell their numbers.


The Social Issues Committee under the more than capable leadership of Marion Dewar both brought to our attention and lobbied many issues of concern to the broader community, but her magazine articles always have something from left field. Thank you Marion for attending many functions on behalf of the Association when they concerned Social Issues of the day. Branches and members are also encouraged to write letters of concern either to the committee, preferably with back-up material or to the source of the concern themselves. These issues could become Resolutions for the next year’s State Conference.

At a recent large function I attended, after having been introduced, it was said that we were the ‘greatest lobbyists in the Country’. Let us continue to live up to that reputation. The committee recommended to State Council that the Social Issues have a theme for the Year in 2012 – that of Family Violence and you will hear more of that during Conference.

The Australia Day celebration once again took place at Lansell Road, and for the first time for many years rain fell and there was a need to escape from under the big oak tree indoors. Dr. Noel Alpins, Cataract & Refractive surgeon spoke of his work and I thank Noela MacLeod for her good humoured hostessing and leadership at this Function.


Our State Fair is the best State Fair, don’t miss it, don’t even be late ... good words for a song (with apologies to Pat Boone) was a re-vamped upmarket affair held on a beautiful March morning and was part of the Melbourne International Food & Wine Festival for the first time. We had great free publicity, big crowds, fabulous stalls and food and cooking demonstrations held outside the Craft Room in the sunshine, using a demonstration kitchen sponsored by Blanco. Thanks to Marie Vassallo for her organisational and marketing skills in bringing it all together.


The following week we backed up again at a ‘Back to Basics’ at Prahran Market, with more demonstrations, craft lessons for children and promotion. Another new venture for the Association.


The 15th Area Conference of the Associated Country Women of the World was held 2-9 September 2011in Tonga and a large contingent of Victorian members, family and friends attended and we were able to assist two people from Timor Leste to attend the Conference for the first time.  We entertained members of other delegations at drinks by the pool of our Hotel and made presentations to the members of the South Pacific Island delegations.  My thanks to Lynette Harris and Miriam Stackhouse for their experience and assisting the new girls, Machelle Crichton, Dorothy Coombe and myself. We worked well together and our extended group were a wonderful back-up. It was a lifetime experience for all of us and of course, made us realise that others do so much with so little and that we have the resources to assist our fellow members in the South Pacific in so many ways.  At the Farewell Dinner each delegation was expected to entertain. Our preparation, was last minute because of our reluctance to go through ‘ridiculous antics’ but commonsense prevailed, and we practised for a full 15 minutes. About 10 minutes before the ‘cameras, lights, action’, we heard Queensland sing our song. Plan B was immediately swung into action and I am not too modest to say that we ‘stole the show’. I digress for a moment – you will never guess who it was who leapt into the billabong and laid stiller than dead for an inordinately long time – none other than Audrey Dreschler! She came up trumps for us! Her Royal Highness the Princess of Tonga was hugely amused. The 16th Area Conference will be held in Dubbo NSW in 2014.


The annual Murray River Marathon continues to be a magnet for a small band of dedicated ‘paddlers’ who hold our cupcake high each year. In 2011 they broke their 2003 record. Well done to those quiet achievers.


A television advertising campaign was launched at last year’s Conference in conjunction with Don KR Castlemaine. The sponsorship money, as agreed to by State Council, is to be spent on revamping the Craft Room into a modern, comfortable and functional meeting room, complying with all necessary regulations and including new technology services. We hope that this can come to fruition in the next twelve months.


The property committee has been re-activated and meets with a view to instigating a five year plan for the B&B business – and the property as a whole (including the need to rely less on volunteers at weekends) and reports to Administration & Finance Committee. The need to have a whole approach rather than piecemeal resulted in the retainment of a heritage building assessor to ascertain which are the areas of immediate concern, and it was found to be of compliance with building and safety regulations and with the need for extra ramps and disabled toilet facilities. These matters will be addressed within the next months and hopefully will be incorporated with the above project and then re-flooring and repair of the front verandah will follow.


I have formed a small Committee to undertake planning for celebrations for our 85th Birthday in March 2013. More news will come to hand following July State Council.

  
We continue to be represented on outside organisations and reports are brought back to State Council on the workings of these organisations. They are BreastScreen, Victorian Consumer Advisory Committee, Council on the Ageing, FarmSafe Victoria, Traveller’s Aid, Consumer Forum – Department of Justice and Foodbank Victoria (of which the State President is a Board Member and a member of the Sector & Business Development Committee). We have asked all our representatives to help determine whether our continued association with all organisations is of mutual benefit and we are seeking new opportunities to liaise with organisations with meaningful connections to our objects and interests.


We said farewell to two long serving members of staff, Sue Stanley in January and Berenice Tulloch in November. We welcomed Robyn Smith, as Office Administrator and Alan Younan as Bookkeeper.


To my team of Senior Office Bearers, thank you for your commitment, the hours of work above and beyond the norm for anybody, let alone volunteers, the energy and enthusiasm expended and your care and support of me during the last twelve months.


To the Members of Honour thank you for your wise counsel when sought or offered and support given when needed. The members of staff are a constant source of encouragement, help and good humour and give loyal service to the Association.


Finally to you the members, you and your Branches are the Association. Please embrace the future in the interests of the Association continuing to be a force to be reckoned with.


Carol Clay
State President